COMPARATIVE ANALYSIS: AGENT CICO vs. AGENT QikQik+
I. CICO Agent at a Mobile Money Operator Company
A. Roles and functionalities
1. Cash transactions: Facilitates cash deposits and withdrawals, converting cash into electronic money and vice versa.
2. Financial inclusion: Provides essential financial services to unbanked and underbanked populations, especially in rural areas.
3. Feed-based income: Earns commissions on each transaction, which can be a significant source of income.
4. Customer trust: Acts as a local and accessible point of contact, building trust in digital financial services.
B. Challenges
1. Revenue dependency: Revenues are highly dependent on transaction volumes and commissions.
2. Market saturation: Increasing the number of agents may lead to a reduction in individual income.
3. Threat of digitalisation: Increasing digitalisation and the shift to a cashless economy can reduce the need for cash transactions, which has an impact on agents' income1.
II. Agent QikQik+
A. Roles and functionalities
1. Cash transactions and currency exchange: facilitates cash deposits and withdrawals and acts as a currency exchange.
2. Customer integration: registers new merchant users and agents, thereby expanding the network.
3. Rewards and incentives: receives rewards and incentives for transactions made through the QikQik platform.
4. Comprehensive financial services for a range of services, including bill payments, banking and other products in the SUREBANQA2 financial inclusion ecosystem.
B. Advantages:
1. Bests: QikQik+ agents earn better commissions than traditional CICO agents.
2. Diversified income streams: Makes money from multiple sources, including transaction fees, foreign exchange transactions and incentives2.
3. Improved financial inclusion: bridge the financial gap for unbanked, underbanked and underserved populations.
4. Technological integration: uses state-of-the-art technology to provide transparent and secure financial services.
5. Incentive programmes: encourage network growth and customer loyalty through rewards2.
III. Comparative analysis
A. Scope of services:
- CICO Agents focus mainly on cash transactions and basic financial services.
- QikQik+ Agents offer a wider range of services, including currency exchange, bill payment, banking services (loan, savings, etc.) . Insurance, gift card, shop card, customer loyalty, etc. QikQik+ Agent has a global reach, allowing them to have clients in all 4 corners of the world.
B. Opportunities of income:
- CICO Agents are highly dependent on transaction fees.
- QikQik+ Agents benefit from diversified revenue streams, including rewards and incentives, and generally earn better commissions.
C. Technological integration:
- CICO Agents may face challenges related to increasing digitisation.
- QikQik+ Agents leverage advanced technology for secure and efficient service delivery.
D. Market scope:
- CICO agents are essential in rural and underserved areas.
- QikQik+ Agents aim to serve a wider population, including urban and rural populations, with a focus on financial inclusion.
E. Future prospects:
- CICO Agents could become less relevant as economies move towards cashless transactions.
- QikQik+ Agents are well positioned to thrive in a cashless economy due to their diverse service offerings and technological integration.
In summary, while both types of agents play a critical role in financial inclusion, QikQik+ Agents offer a more diversified and technologically integrated portfolio of services, which can lead to greater income opportunities and market reach, especially in a cashless economy. It is therefore advisable for a CICO Agent to engage in the evolution of his activity by becoming AGENT QIKI+: https://qikqik.plus/agent-info