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Lâutilisation de WeChat pour capter lâattention de la clientĂšle chinoise au Canada
[...]WeChat, le rĂ©seau social mobile chinois ultra populaire, compte plus 1,1 milliard dâutilisateurs actifs mensuellement. (Source : rapports de donnĂ©es internes WeChat). Compte tenu du nombre Ă©levĂ© de gens qui utilisent cette plateforme au quotidien pour parler Ă leurs amis et lire les nouvelles, il nâest pas Ă©tonnant que de grandes marques comme Mercedes-Benz Canada, Holt Renfrew, H&M Canada et Air Canada utilisent WeChat pour accroĂźtre la popularitĂ© de leurs marques et maintenir un avantage concurrentiel auprĂšs des consommateurs chinois au Canada.
La plupart des immigrants canadiens originaires de la Chine continentale utilisent WeChat au quotidien pour Ă©changer avec leurs amis et se tenir au courant de lâactualitĂ©. De plus, les utilisateurs sâinscrivent aux comptes officiels dâentreprises pour ĂȘtre Ă lâaffĂ»t de leurs nouvelles; un peu de la mĂȘme maniĂšre que les gens suivent des groupes Facebook.
« WeChat est comme un amalgame de WhatsApp, Facebook, Skype, PayPal, Uber et plus encore, » explique Stella Que, coordonnatrice du marketing pour LAT. « On peut mĂȘme utiliser WeChat pour appeler un taxi, pour magasiner en ligne, pour payer pour des achats sur place et pour transfĂ©rer de lâargent Ă des amis en Chine. »[...]
https://www.latmultilingual.co....m/fr/blog/rejoignez-
Chrystia Freeland attaquĂ©e en ligne : une nouvelle tentative dâingĂ©rence Ă©trangĂšre?
[...]Selon le dernier recensement de Statistique Canada, le pays compte environ 1,7 million de Canadiens d'origine chinoise et, selon M. Saint-Jacques, environ 1 million d'entre eux utilisent l'application WeChat.[...]
https://ici.radio-canada.ca/no....uvelle/2139079/chrys
Ontario rips up Starlink deal, plans to tax electricity in response to Trump trade war
https://www.cbc.ca/news/canada..../toronto/ford-us-tar
SALLE SON TAY, Bordeaux
Conférence co-animée par Esther MVONDO et Josephine MBELLA, nous auront comme intervenantes
- Koniba DIOMANDE, coordonnatrice de programmes
- Laetitia MAYOMBO, Data scientist
- Lois LANOIS, stratégie marketing et communication
- Valdie KAYA, sexotherapeute
Nous vous attendons nombreux âŠ.a 14h
đ CLASSEMENT DU PIB AFRICAIN 2024 ! đ
Top 5 des géants économiques :
đżđŠ #afriquedusud : 373,2 milliards de dollars (#1)
đȘđŹ #Ă©gypte : 347,6 milliards de dollars (#2)
đ©đż #algĂ©rie : 266,8 milliards de dollars (#3)
đłđŹ #nigeria : 252,7 milliards de dollars (#4)
đȘđč #Ă©thiopie : 205,1 milliards de dollars (#5)
7 pays avec un PIB > 100 milliards de dollars ! đ°
đČđŠ #maroc : 152,4 milliards de dollars (n° 6)
đ°đȘ #kenya : 104 milliards de dollars (n° 7)
Ăconomies Ă©mergentes Ă surveiller :
đŠđŽ #angola : 92,1 milliards de dollars (n° 11)
đšđź #cĂŽted\'Ivoire : 86,9 milliards de dollars (n° 9)
đŹđ #ghana : 75,2 milliards de dollars (n° 1
La force de l'Afrique de l'Est :
đčđż ââ#tanzanie : 79,6 milliards de dollars
đșđŹ #ouganda : 56,3 milliards de dollars
Leaders par habitant :
đžđš #seychelles
đČđș #maurice
đŹđ¶ #guinĂ©e Ă©quatoriale
La dynamique économique de l'Afrique se poursuit !
Quels marchĂ©s suivez-vous ? đ
#africaeconomy #gdp2024 #investinafrica
The evolution of payment methods is reshaping the way we pay, but how do merchants handle this constant change on a global scale?
The recent surge in alternative payment methods (APMs) is a result of technological advancements, heightened consumer desire for smooth transaction experiences, and increased consciousness about data security and privacy.
As digital wallets, cryptocurrencies, and mobile apps gain traction, consumers demand diverse payment options.
Large businesses might find navigating this multifaceted payment world challenging.
Yet, there are ways to simplify the integration and management of these systems for an optimal customer experience:
1ïžâŁ Collaborate with a dependable payment service providers and/or orchestration provider:
Such platforms can oversee numerous APMs worldwide, giving businesses a singular platform for streamlined management, lessening operational challenges, and ensuring location-based security protocols.
2ïžâŁ Focus on dominant APMs:
Incorporate the most prevalent APMs in your demographic, and monitor budding trends to outpace rivals.
3ïžâŁ Enhance user experience:
Ensure APMs integrate flawlessly into your checkout system. Craft user-friendly interfaces suitable for different devices and tastes, guaranteeing a smooth payment journey.
4ïžâŁ Maintain robust security and adherence:
When incorporating new payment avenues, uphold rigorous security norms and remain in line with pertinent rules to safeguard both your enterprise and clientele.
5ïžâŁ Remain flexible and ready for change:
As the payment realm shifts, be proactive in updating payment strategies and embracing novel innovations to maintain market relevance and edge.
The way we pay for things has changed tremendously in recent years, and the advent of #digital payment methods is just accelerating their increase in numbers. Starting from the first mobile payment via SMS in 1994 until today's onset of #digitalwallets and #cryptocurrencies, now we've had a great succession of #innovations.
Illustration show the progress we have made over the years, moving from face-to-face credit cards and cash payments to online transactions, mobile wallets, and even biometric authentication. And the growth is staggering: the digital payments market is estimated to reach $10 trillion by 2025 and 60% of the global population is expected to have digital wallets by 2026.
So what's next? Here are a few predictions for what we might see in 2024:
- Even more seamless payments: Your image of paying for items is that a smile or a wave of your hand can do the job. #biometric authentication is already used in several places, and itâs set to become much more popular in the coming year.
- The rise of the connected wallet: That is why our pockets are already more than just places to store money. Theyâre linked to other parts of our lives, for instance, loyalty programs and health insurance plans This tendency may prevail in 2024 too, as wallets will become much more personalized and user-friendly.
- The continued growth of cryptocurrencies: Cryptocurrencies can still 'be called' in their infancy, but they are capable of disrupting the way we pay. In 2024, may see more businesses taking crypto and we could watch the rise of these fresh and new ways to use cryptocurrencies.
However, the aforementioned ones are just some of the more probable options. I can't even describe how great it is to be in this sector right now, and I am impatient to know what the next year will bring.
Source: Marc Van Oost & Victor Yaromin's LinkedIn post.
#payments #paytech #digitalpayments #paymentservices #paymentsolutions #fintech #fintechindustry #paymentindustry #financialtechnology #paymentmethods